oh, yeah. >> keteyian: remember that michigan-alabama game in dallas? well, after a dispiriting loss, the wolverines didn't return to ann arbor until 5:00 in the morning, the end of a 40-hour weekend. on top of it all, the players still had to be in class on monday morning. that means even robinson, the unquestioned big man on campus. his number 16 jersey is the hottest property in town. when he's healthy, robinson's dynamic play has determined michigan's fate. and when he gets hurt, the entire michigan family holds its collective breath. there's a lot at stake here. do you worry that it's just too much pressure on these student athletes? >> brandon: yes, i do worry. i see kids. i see 18-, 19-, 20-year-old kids who are still trying to figure out life and figure what they're about. most rabid fans don't see any of that. >> keteyian: no, what they're seeing more and more of is this... nail-biting finishes... unscripted drama... >> how about that! >> keteyian: ...unbridled passion. more than ever, schools going all in on the high-stakes game called college